HISTORY OF PIERRE CARDIN Ladies' hand bag
HISTORY OF PIERRE CARDIN
KOMELY HANDBAG FACTORY
Pierre Cardin’s 1963 Cosmocorp collection was an unmistakably 1960s moment.
This was, after all, a decade known for its “youthquake” culture, where anything
Even living in space was a possibility worth designing for.
Pierre Cardom was one of several designers who did so others included Andre Courreges, Rudi Gernreich and Paco Rabanne. Cardin’s USP was centred around simple, almost uniform shapes for both men and women good leather.
Always future thinking, he used the latest fabrics like PVC and nylon, and even invented his own, Cardine, in 1968. Unisex fashion casual bags, also including tabards and cat suits, were promoted at his shows, along with cut out dresses and miniskirts.
Cardin’s imagination was honed early on. Born in Italy, he worked in fashion from the 1940s onwards, designing with Elsa Schiaparelli, and making costumes for Jean Cocteau’s classic film Beauty and the Beast in 1946. After working with Christian Dior, he launched his own company in 1950, presenting his first couture collection in 1953, with women’s ready to wear following in 1959.
Although this saw him expelled from the prestigious Chambre syndicale de la haute couture, it was a move that was in tune with the times. The democratization of fashion that came with the new decade suited the designer he was able to design for a younger customer who could now afford his bags. Speaking in 1969, Cardin argued that “we are entering a world of tomorrow” and designed his collections accordingly. The designer’s influence endures: Cardin’s brand of futurism is regularly
Referenced on 21st-century catwalks.